CLIENT: National Kart Supply National Kart Supply is the North American importer of the HAASE chassis line. Following an outstanding 2006 racing season, NKS wanted to advertise the results for their customers who drove the HAASE chassis to victory. Many kart shops sell multiple brands of karts, which can provide a conflict of interest. This is not a problem for NKS, who sells only the HAASE brand. Thus we chose to use the headline, "When you sell the best, there is no need to offer two brands." |
